Our Team

He's one of our own, and this local boy who made good is helping many of his fellow Huntsvillians into the land of profitable investment portfolios through real estate. Born and raised in Huntsville, Russ Russell knows Huntsville and Madison County like only a true native can, and that familiarity is just the beginning of the tremendous set of qualifications he brings to his clients. His greatest asset, however, is his passion. Russ is consumed with passion for his work and brings a total commitment to helping his clients diminish their risks and maximize their profits. 


  • Family owned commercial real estate since 1959
  • Developed, Built, Leased and Maintained
  • Commercial Brokerage since 1985
  • Huntsville native
  • Memberships
  • National Association of Realtors
  • Alabama Association of Realtors
  • Huntsville Board of Realtors
  • American Congress on Real Estate: Newsletter Editor, 1986
  • Chamber of Commerce
  • Better Business Bureau
  • Commercial Investment Real Estate Institute
  • Society of Industrial & Office Realtors
  • 1990 Board of Realtors Insurance Chairman
  • 1992 Board of Realtors: Commercial Real Estate Chairman
  • 1994 Board of Realtors: Commercial Real Estate Chairman
  • 1996 Board of Realtors: Commercial Real Estate Chairman
  • 1999 Board of Realtors: Forms Committee
  • 2000 Board of Realtors: Forms Committee
  • 2001 Board of Realtors: Forms Committee
  • 2002 Board of Realtors: Forms Committee

 Certified Commercial Investment Member

A Certified Commercial Investment Member (CCIM) is a recognized expert in the disciplines of commercial and investment real estate. A CCIM is an invaluable resource to the commercial real estate owner, investor, and user, and is among an elite corps of 7,500 professionals across North America who hold the CCIM designation. Russ Russell is Huntsville's first CCIM!  Click below to find out more. 

Specialist, Industrial and Office Real Estate

Individuals certified with the SIOR designation are top producers in industrial and office real estate brokerage. SIOR's network includes more than 2,800 members in 480 cities in 20 countries on six continents. The Society's mandatory recertification requirement assures clients of the designee's excellence in the fast changing commercial brokerage field.  Russ Russell is Huntsville's second Realtor to receive the SIOR designation. 

Accredited Land Consultant

ALC requires a proven performance track record and completion of a rigorous education program. This designation signifies the highest levels of land expertise including the most experience, knowledge and highest performance.  Russ is Huntsville's first and only ALC!

Certified Exchange Advisor

Russ has studied and prepared himself diligently, and in the process has made himself the best-qualified Realtor in our area. Russ is the only Realtor in the United States to hold the top four commercial real estate designations, CCIM, SIOR, ALC, and CEA and the first in Huntsville to hold the ALC and CEA designations. The CEA is a title conferred by the American Institute of Real Estate Exchangers. It is a mark of true mastery of section 1031 of the Internal Revenue Code. The provisions in that section allow individuals to pay no capital gains tax when they dispose of business and investment real estate.



Originally from Tennessee, James has lived in the Huntsville area for over 30 years, which makes him very familiar with the community and growth of Huntsville.  Married to Kristie with two children, Brent and Arubie.
James is a Veteran of the U.S. Army serving in duty stations across the country and abroad.  James began his real estate career in Commercial Property Management, however, quickly branced off and gained experience in Commercial Real Estate sales, leasing including Industrial / Warehouse, retail, office and investment properties.
Whether you are buying, selling or leasing, James will bring a welcomed energy and integrity to the table.


Lana Spera joined the Russ Russell Commercial Real Estate team in the Spring of 2017. Lana is actively pursuing her CCIM certification and continues to attend professional seminars and conferences to maintain a leading edge in the industry. She is an active community volunteer and works with individual property owners, investors, and multiple non-profit organizations. Lana utilizes her innate ability to communicate openly with people and her love of the community to benefit both her clients and our city. She works closely with her clients to determine strict criteria for their property search and works tirelessly to meet each of her clients' needs. Lana prides herself on her genuine desire to make each client's experience with Russ Russell Commercial Real Estate a great one!